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True Story Project

True Story Project was founded by E.L. Valentine, an award-winning writer-storyteller across three disciplines: marketing, journalism, and public speaking.

Valentine's writing career started by writing 'fake news' jokes for Saturday Night Live's Weekend Update segment. In 2012, he co-founded True Story, which paired his short stories and poetry with original, live music. Over the next 10 years, True Story and Valentine would go on to perform keynote speeches, a musical stage play off-Broadway (The Mammal Problem), at TEDxBoise, Treefort Music Festival, and more.

Valentine now provides creative services and AI coaching for small businesses, nonprofits, artists, and entrepreneurs from Los Angeles and New York to Albania and Japan. His YouTube channel, Write Right, delivers practical tools and empathetic guidance for writers at any level who want to sharpen their communication and elevate their craft.

Valentine is an alumnus of UCLA, where he graduated with a Bachelor of Arts degree in Philosophy and Psychology. His current home base is Boise, Idaho.

E.L. VALENTINE (Eric) | Creative Director

Check Out My YouTube Channel

I created Write Right to help creative and business writers tell their stories well.

Subscribe to the channel for tools and tips on:

  • Finding your voice

  • B2B vs. B2C copywriting

  • Why structure matters

  • Writers you should read, and why

Click Play!

How can I help you?

If you're looking for a writer who can bring creative ideas to the table, as well as add value to branding and business strategy, you don’t need to look any further than Eric. He's a positive influence to a company's culture and has some impressive editing skills, too.

— Tanya Vaughan | Business Owner

I hired Eric once, precisely because of the collaborative muscles he flexed in his career. He'd be my first choice with which to start building a brand.

— Matt Long | Albertsons Media Collective

Eric has served as my backend tech specialist and brand developer, and the impact he’s had on my business has been real and measurable. From streamlining our internal workflows to refining our public-facing brand, he’s helped bring structure, clarity, and consistency to areas we once struggled to organize. What I appreciate most is that he doesn’t just execute—he thinks with you.

— Nawa K. Coleman | Business Owner

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